William (Bill) J. Otto is founder and principal of a hospitality and higher education consultancy in Milwaukee, WI. His clients include the University of Wisconsin-Stout’s School of Hospitality Leadership, the University Club of Milwaukee and several hotel developers/owners throughout the United States.
Prior to launching his consultancy in 2012, Bill served as president of Marcus Hotels and Resorts, the full-service lodging division of The Marcus Corporation (NYSE: MCS). During his tenure as president, Bill helped the business grow from 8 hotels to 18 hotels and resorts. Prior to serving as President, Bill’s roles within the organization included Chief Operating Officer, Senior Vice President of Operations and Senior Vice President.
A highly recognized leader in the hospitality industry, Bill currently serves on boards for Junior Achievement of Greater Milwaukee, The Preferred Hotel Group and Messmer Catholic Schools.
Bill joined WUWM's Advisory Board in 2013.