Milwaukee’s Riverwest neighborhood prides itself for a “do-it-yourself attitude” with a bohemian, creative flair. It’s no surprise then, that a movement – called Power Down Week – took hold in Riverwest. Its mission is straightforward – make your carbon footprint as small as you can AND do it with others. The third annual power down starts this weekend, and WUWM Environmental Reporter Susan Bence caught up with some of its organizers earlier this week as they prepared for another Riverwest neighborhood tradition – the Gordon Park 4th of July celebration.