Twenty-four hours a day, trucks crisscross the country moving many of the products we use. But concern is on the rise because not enough people are interested in driving those trucks. Efforts are underway in Wisconsin to draw more people to the industry.
Part of the challenge is to improve its image.
When you think about truck drivers, what image comes to mind? Maybe someone who’s out of shape, chain smokes and every other word is an expletive. Greg Persinger says that stereotype still rings true sometimes.